Mail Customization

In 2006, Pitney Bowes acquired Advertising Audit Service, which offered web-based customization of promotional mail and marketing collateral and PMH Caramanning, which designed and managed customer and channel performance.

Components of Mail Customization

1. Design Interface: An interactive interface where users can design their mail items, including layout, images, text, and more.
2. Custom Templates: Pre-made design templates that users can choose and customize according to their needs.
3. Personalization Tools: Features that allow users to add personalized elements, such as names, addresses, specific messages, and images.
4. Printing Services: High-quality printing services that bring the custom designs to life on various types of mail, such as postcards, envelopes, or packages.
5. Mailing List Management: Tools for importing, organizing, and managing mailing lists, ensuring the mail reaches the intended recipients.
6. Delivery and Fulfillment: Once the mail is printed, the service takes care of the delivery to the recipients, either individually or in bulk.
7. Tracking and Analytics: These services provide users with tracking information and delivery reports to ensure their customized mail reaches its intended destination.